Every new grad should consider practicing in a corporate optometry setting whether it is full time, part time, or just fill in.
Even if practicing corporate optometry is not a long term goal of yours, it can still provide you with valuable experience and perspective.
Corporate Optometry may not be for everyone, but testing the waters and getting your feet wet by working in this setting, even in a limited capacity, can allow you to decide whether or not it truly is for you.
1. It is a great way to test drive self-employment and see if it is for you.
With a 60 days out clause and some initial effort in setting up a practice, working corporate might be worth engaging if you feel that you want to be self-employed. This is a great way to acquire a turn-key established business with brand recognition and little over head. If you need start up advice contact Corporate Optometry Consulting.
2. Access to experienced individuals to help set up a business model.
You will be able to see first hand how companies are able to market, create office efficiencies, and use great technology to grow a business. You can learn patient retention techniques and strategic scheduling tactics to help navigate peak times and avoid bottle necks.
3. It’s a good way to gain networking opportunities.
Be part of a large network of ODs who can help mentor and guide you with clinical cases and employment experiences.
4. You can sharpen your clinical skills.
You will be subjected to large foot traffic which means a lot of new patients. This means you won’t know what will walk through the door.
Experiencing these cases will strengthen your clinical skills and communication skills. You’ll find that you are going to need to get comfortable with fitting multifocal contact lenses, inserting collagen plugs, and performing foreign body removals. Depending on your comfort level, you might even find yourself managing glaucoma and other ocular disease states.
Optometry is evolving, an eye exam is not just a refraction. You have the choice to practice to the full scope of your license if you choose to, even in a corporate setting.
5. Build your confidence.
You can build confidence in yourself and as a clinician by being exposed to a high volume of patients.
6. Ability to gain valuable knowledge of optical.
You will have the opportunity to get out on the sales floor and observe the optical to understand merchandising, inventory control, price points, and selling strategies for high capture rate.
See if you can attend a weekly conference call to evaluate how the business is run and what the expectations are for building and growing a business.
7. It is a great way to learn the business.
Being able to experience patient care as well as having access to learning the optical and general business procedures, you can really learn what the business is all about.
You can always use this knowledge, take what you want from it and build on your own optometry career goals.[pro_ad_display_adzone id=”14464″ corner_curl=”1″ corner_big=”125″ corner_animate=”1″]