Tag Archives: SECO

Optometry and Medical Mission Trips

Hannah Cho OD

Dr. Hannah Cho discusses optometry and medical mission trips in this video interview and how and why it is important for optometrists to get involved and give back. If you have ever been on optometry mission trips, or any mission trip for that matter, chances are the experience has etched …

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Patient Communication Tips for Optometrists

Mario di Cosmo OD

Dr. Mario Di Cosmo shares patient communication tips for optometrists. Communication is everything. When it comes to communication in your practice and with patients, effective communication should begin with building a personal connection with the patient. By building a personal connection, this will allow you to speak their language, and …

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Orthokeratology Contact Lenses for Myopia Control

Inna Lazar OD

Utilizing orthokeratology contact lenses for myopia control has become increasingly more common. However getting patients to try specialty contact lenses isn’t easy, nor is it easy for optometrists to master fitting and getting comfortable with these lenses. Prescribing orthokeratology lenses for patients whether it is for the purpose of myopia …

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Getting Comfortable With Multifocal Contact Lenses

Gabrielle Boyd OD

Getting comfortable with multifocal contact lenses can be difficult, but with the right strategy and patient education you can be very successful. Dr. Gabrielle Boyd shares her top tips for fitting multifocal contact lenses in this video interview. Dr. Boyd recommends gathering information before you even start the fitting process. …

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Artificial Intelligence in Eye Care

Bryan Rogoff OD

Dr. Bryan Rogoff discusses artificial intelligence in eye care in this video interview. Healthcare is changing, and optometry is changing with it. New technology is emerging that uses artificial intelligence (A.I.) to detect disease states. Artificial intelligence in eye care has already taken shape utilizing fundus photography to capture the …

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The Benefits of Daily Disposable Contact Lenses

Melissa Barnett OD

There are many great benefits of daily disposable contact lenses. Despite these benefits, we know that oftentimes cost or other factors impact the value our patients perceive in them, driving them to start off in reusable lenses, particularly for those first time wearers. In this video interview, Dr. Melissa Barnett …

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Top Marketing Strategies for Optometrists

We had the chance at SECO to sit down with Trudi Charezn, the co-founder of Marketing4ECPs, to talk top marketing strategies for optometrists and the importance of digital marketing for optometrists! “I see such opportunity every single day for eyecare businesses,” says Charezn. One of the misconceptions that keeps ECPs …

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Optometry Billing, Coding, and Credentialing

At SECO, we had the chance to sit down with Eric Botts, OD, the past president of Energeyes, Inc., and the owner of OBC Billing Specialists. In this video, Matt Geller and Eric Botts talk Dr. Botts’s top three tips on optometry billing, coding, and credentialing. Tip #1: Start with …

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