Infinity Vision Alliance Announces Charitable Co-Venture with Essilor Vision Foundation

PROFESSIONAL EYECARE RESOURCE CO-OPERATIVE/ INFINITY VISION ALLIANCE ANNOUNCES CHARITABLE CO-VENTURE WITH ESSILOR VISION FOUNDATION PERC/IVA Advantage will donate a minimum of $10,000 annually to the Essilor Vision Foundation during the two-year campaign West Covina, CA – September 11, 2017 – Professional Eyecare Resource Co-Operative (PERC) and Infinity Vision Alliance (IVA) …

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Essilor of America and X-Cel Optical Launch Tribrid Lenses

DALLAS – AUGUST 30, 2017 – X-Cel Optical Company, a wholly owned subsidiary of Essilor of America, Inc. and a division of Essilor of America’s Independent Distribution Division, announced the launch of Tribrid™ lenses, a revolutionary lens that combines the proven Trivex® lens material with traditional high-index technology. The result …

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Why Optometrists Should Care About Disruptive Innovation

While disruptive innovation in the eye care industry receives limited attention compared to mainstream examples like Netflix’s disruption to the video rental industry, it does occur and warrants more of our awareness. Why? Disruptive innovation has the potential to change the way we practice optometry (for better or for worse) …

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